Five channels, checked live on 9 October 2026. Every line traces to a source captioned on the page.
| Channel | Telco ICT Group | TechBrain | BITS Melbourne | What it means |
|---|---|---|---|---|
| Google rankings 6 money searches | Page one on 2 of 6 | Page one on 1 of 6 | Page one on 1 of 6 | Each competitor holds a #1 with a service page. Your two spots are list posts at #6 and #10. |
| Google Ads Transparency Centre, AU | 11 ads on record | 42 ads on record | No ads found | The TechBrain ads in view sell Perth IT. No paid result showed on the six searches. |
| Meta Ads Ad Library, active now | No ads found | No ads found | No ads found | Nobody in this comparison is in the feed. The first IT provider in has it to itself. |
| Landing page Where the click lands | Two forms, assessment offer, phone | Contact form, phone links | Assessment button, phone links | Yours is the most complete page here, with the Google Ads tag and Meta pixel both firing. |
| Reputation Google rating (reviews) | 4.9 (70 reviews) | Profile, no rating shown | 5.0 (43 reviews) | BITS shows 5.0 from 43 reviews. You lead on volume with 70 at 4.9. TechBrain's Google profile showed no rating. |
Telco ICT has the strongest homepage in this comparison: a two-hour response promise, two assessment forms, 70 Google reviews at 4.9 and every ad tag firing. What it lacks is page one. Your two spots are list posts at #6 and #10, while TechBrain and BITS each hold a #1.
Six searches a Melbourne business owner types before choosing an IT provider, read live from Google Australia on 9 October 2026.
| Search term | Searches / mo | Telco ICT Group | TechBrain | BITS Melbourne |
|---|---|---|---|---|
| managed it services melbourne | High est. | Not in top 10 | Not in top 10 | Not in top 10 |
| it support melbourne | High est. | #6 | #1 | Not in top 10 |
| managed service provider melbourne | Medium est. | Not in top 10 | Not in top 10 | Not in top 10 |
| cyber security services melbourne | Medium est. | #10 | Not in top 10 | Not in top 10 |
| it support for small business melbourne | Medium est. | Not in top 10 | Not in top 10 | #1 |
| outsourced it melbourne | Low est. | Not in top 10 | Not in top 10 | Not in top 10 |
T Bourke Solutions holds the top of managed IT services Melbourne, with South East IT second. On managed service provider Melbourne, Google's question box asks how much a managed service provider costs. You already have a 2026 Melbourne cost post that could answer it.
The chain, with every assumption written down. Deliberately conservative.
The four searches here where you are not on page one, at an example volume a Melbourne market this size supports. An example, not a measured figure.
The clicks you do not get today, once those pages sit around position three, rounded down.
Enquiries at 5% of those visits, rounded down.
Enquiries, not signed clients. What a managed IT client is worth over a contract is your number, not mine.
Halve the example volume and it is still two business enquiries a month going to the providers above you today. The service pages to catch them are already built.
Estimates, not promises. Each assumption is deliberately conservative so the number holds up.
Rework the managed IT service provider Melbourne, IT support Melbourne and cyber security Melbourne pages so each targets one search, link the suburb pages and the cost post into them, and add local schema so the service pages outrank the list posts.
| Advertiser | Ads on record | Last ran | Headline seen | Lands on | Offer on the page |
|---|---|---|---|---|---|
| TechBrain | 42 | Not dated | "Cyber Security Services Perth - Stop Hackers in Their Tracks" | techbrain.com.au | Essential 8 starter kit and a contact form |
| BITS Melbourne | 0 | Nothing on record | Nothing running | bitsmelbourne.com.au | IT assessment booking and a call button |
| Telco ICT Group | 11 | Not dated | "Fast Local IT Support" | telcoict.com.au/it-support/business | Not captured. Homepage has an assessment form |
Your 11 ads point to telcoict.com.au, including an IT support page and a Melbourne IT and phones page. TechBrain's 42 point to techbrain.com.au, and the ads in view sell Perth IT. No paid result showed on any of the six searches on 9 October, so those paid slots were open when I checked.
Your homepage leads with a two-hour response promise and an IT assessment form, with the 1300 number in the header. The contact page has a form too. I did not submit either. GA4, Tag Manager, the Google Ads tag and the Meta pixel all fire on the homepage, so every click can be traced.
Theirs: nothing to read. Neither TechBrain nor BITS has an ad running under its name. Missing: a headline written to the owner whose current IT provider is slow to answer, the problem your homepage already names.
Theirs: no copy in the library. Missing: named proof. Your site already carries 70 Google reviews at 4.9, Essential Eight ML3 validation and a two-hour average response, the specifics an owner checks before switching.
Theirs: no creative to compare. Missing: real people and one clear next step. Your site has team photos and an assessment offer. Nobody in this comparison is showing either in the feed.
Why this matters: a stronger headline and hook lifts click-through. Higher click-through lowers what Meta charges per click. Cheaper clicks mean more visits from the same budget, and more visits mean more enquiries. Your Meta pixel already fires, so your own site visitors are an audience ready to reach, and nobody here is competing for them.
Your 11 ads are on record, but no paid result showed on the six searches here. A capped campaign on those terms, landing on the assessment form, brings enquiries while the pages climb.
The pixel already fires and nobody in this comparison is in the feed. A small campaign to people who have visited your site is the cheapest audience in this report.
You have managed IT, IT support and cyber security pages for Melbourne. Rework each to target one search and link the suburb pages and blog posts into them.
Google's question box on managed service provider Melbourne asks what one costs. Your 2026 Melbourne cost post already answers it. Linking it to the service pages lets both rank.
Your 70 reviews at 4.9 beat both competitors on volume. Putting the rating into search ads and service page titles gives every searcher a reason to pick you.
Fifteen minutes on the phone, no pitch. I will walk you through the three service pages worth reworking first and what a capped search campaign on the six searches would cost.
Book a time with DeanAt 18 I started a corporate events company doing photo booths, DJing and photography. I could not afford an agency, so I taught myself web development, Meta Ads, Google Ads and SEO off YouTube, got myself to number one on Google, and took it to roughly $300,000.
Everything in this report I can read because I have spent my own money on the exact channels it covers. What follows is not theory. It is what I would fix first.
Founded at 18. Self-taught SEO to a number one ranking and grew it to roughly $300k.
Worked on accounts including MYOB, Heatstrip and i3Group.
Inside Sabri Suby's agency, working on multi-million dollar and international accounts.
MBA search for RMIT, Canberra, Victoria University and Southern Cross.
Rebuilt their SEO service. Four times the clients and three times the team in nine months.
Founded Results Media. Co-authored The Untold Secrets to Ranking #1 On Google.
