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Results Media
Marketing audit prepared for

Sydney Harpist

Five fixes that would put Sydney Harpist in front of the Sydney couples searching for a wedding harpist today.

Sydney Harpist
Sydney Harpist Prepared for Eva
Prepared by
Dean Gravina
Founder, Results Media · 9 October 2026
Results Media / Marketing Audit
// Sydney Harpist
The scorecard

Where you stand against Rebekah Harp and Kate the Harpist

Five channels, checked live on 9 October 2026. Every line traces to a source captioned on the page.

ChannelSydney HarpistRebekah HarpKate the HarpistWhat it means
Google rankings
6 money searches
Page one on 3 of 6Page one on 3 of 6Page one on 2 of 6You and Rebekah Harp hold three each. She holds the wedding search, which you do not.
Google Ads
Transparency Centre, AU
0 ads on record5 ads on record0 ads on recordRebekah Harp has paid Google before. No ad showed on the six searches the day I checked.
Meta Ads
Ad Library, active now
No ads foundNo ads foundNo ads foundNone of the three harpists is in the feed. The first one in has it to itself.
Landing page
Where the click lands
Contact form, phone linksBookings buttons, no homepage formQuote button, no homepage formYours is the only homepage of the three with a phone link a caller can tap.
Reputation
Google rating (reviews)
5.0 (1 review)5.0 (67 reviews)No profile foundRebekah Harp shows 67 reviews. A second profile on your number, Harp Elegance by Eva, holds 3 more of yours.
B
SEO
#1 for harpist sydney, page one on 3 of 6
D
Google Ads
Nothing on record while Rebekah Harp has 5 ads
C
Meta Ads
No ads, and neither competitor is in the feed either
C
Conversion
Contact form live, no analytics or ad tags seen

The short version

You are #1 on Google for harpist sydney and #2 for harpist for hire sydney, ahead of Rebekah Harp on both, and yours is the only homepage of the three with a phone link. Wedding music is your specialty, yet on wedding harpist sydney Rebekah Harp is #1 and you are not in the top 10.

Sources: live Google results, Google Ads Transparency Centre, Meta Ad Library, Google Business Profile, page source. Pulled 9 October 2026.Grade colours: green strong, amber partial, red not in use.
Results Media / Marketing Audit
// Sydney Harpist
SEO · Part one

#1 for harpist sydney. Not in the top 10 for the wedding search.

Six searches a couple, a family or a harp student types in Sydney, read live from Google Australia on 9 October 2026.

Search termSearches / moSydney HarpistRebekah HarpKate the Harpist
harpist sydneyMedium est.#1#4#6
wedding harpist sydneyMedium est.Not in top 10#1Not in top 10
harp lessons sydneyLow est.#8Not in top 10Not in top 10
wedding ceremony music sydneyMedium est.Not in top 10Not in top 10Not in top 10
harpist for hire sydneyLow est.#2#10#3
funeral musician sydneyLow est.Not in top 10Not in top 10Not in top 10
Positions read live from Google Australia on 9 October 2026. Volumes: High, Medium or Low read from the live page signals (who holds the top results and the People Also Ask cluster). No measured volume tool was used, so every volume is labelled as an estimate.

You hold the top of harpist sydney, and your Instagram sits at #5. Google's question box asks how much a harpist costs for an hour. Rebekah Harp has a page titled Pricing - Wedding, and that is the page sitting #1 for wedding harpist sydney.

Google Australia · "harpist sydney"
1
Harp Player | Sydney | Sydney Harpist - Eva Murphysydneyharpist.com.au
2
Top Harpists in Sydneyencoremusicians.com
3
Harpists | The Harp Society of NSWharpsocietyofnsw.org.au
4
Rebekah Harp - Homerebekahharp.com
5
Harpist Eva Murphy (@harpisteva)instagram.com
#1
Sydney HarpistTop of Google for the head term, with your Instagram at #5 as well. Checked 9 October 2026.
Live results, positions verbatim, 9 October 2026. Typeset by Results Media because Google blocks automated screenshots.
~400
Searches a month where you do not appear
3
Of 6 money searches not on page one
Sitemap checked before any page was called missing: The sitemap lists 13 URLs: home, about, services, media, harp lessons, testimonials, contact and a blog with one post. Weddings and funerals do not have a service page of their own.Page 3
Results Media / Marketing Audit
// Sydney Harpist
SEO · Part two

What page one on the three missing searches is worth

The chain, with every assumption written down. Deliberately conservative.

400searches a month

The three searches you are not on page one for, at an example volume a Sydney market this size supports. An example, not a measured figure.

40visits a month

The clicks you do not get today, once a page sits around position three, rounded down.

2enquiries a month

Enquiries at 5% of those visits, rounded down.

2 a montha month, rounded down

Enquiries, not bookings. No fee is listed on the pages I read, so I have not put a dollar figure on it.

Halve the example volume and it is still one wedding or funeral enquiry a month going to the musicians above you today. You already hold #1 for the head term, so Google already trusts the site.

How we got there

  • Click-through by position: 27% at 1, 15% at 2, 11% at 3 (published organic CTR studies, rounded down)
  • Enquiry rate: 5% of visits
  • Close rate: Nothing assumed about how many enquiries become bookings
  • Average sale: Not assumed. No fee is listed on the pages I read
  • Only the clicks you do not already get are counted

Estimates, not promises. Each assumption is deliberately conservative so the number holds up.

What the SEO work is

Build a wedding ceremony page and a funeral music page, each written to one search, point the harp lessons page at your Denistone East studio (the homepage description still says Manly), and bring your two Google profiles into one.

Volumes: High, Medium or Low read from the live page signals (who holds the top results and the People Also Ask cluster). No measured volume tool was used, so every volume is labelled as an estimate. Maths file saved with the evidence for this report.Page 4
Results Media / Marketing Audit
// Sydney Harpist
Google Ads

Rebekah Harp has 5 Google ads on record. Sydney Harpist has none.

AdvertiserAds on recordLast ranHeadline seenLands onOffer on the page
Rebekah Harp5Not dated"Luxury Harpist - Rebekah Harp"rebekahharp.comBookings buttons and a wedding pricing page
Kate the Harpist0Nothing on recordNothing runningkatetheharpist.com.auA Request a quote button
Sydney Harpist0Nothing on recordNothing runningsydneyharpist.com.au/contactA contact form and your phone number
adstransparency.google.com · rebekahharp.com
Rebekah Harp live Google ads
Rebekah Harp in the Transparency Centre, 9 October 2026
rebekahharp.com
Rebekah Harp landing page
Where Rebekah Harp's ad click lands
sydneyharpist.com.au
Sydney Harpist page
Your homepage, live, with Get in touch up top
Ads verdict

Rebekah Harp has 5 ads on record pointing to rebekahharp.com, one headed Luxury Harpist with a Pricing Wedding link under it. No paid result showed on any of the six searches when I checked, so these searches are open. A small, capped campaign on the wedding and funeral terms, landing on your contact page, would have them close to yourself.

Landing page verdict

Your contact page carries a form and your phone number, and the homepage has a Get in touch button and a phone link. I did not submit the form. No GA4, Tag Manager, Google Ads or Meta tag fired on the homepage load, so an enquiry cannot be traced back to the search that sent it.

Ad counts and dates: Google Ads Transparency Centre, Australia, checked by domain, 9 October 2026. Landing pages visited live.Page 5
Results Media / Marketing Audit
// Sydney Harpist
Meta Ads

None of the three harpists is in the Meta feed. The first one in has it to itself.

facebook.com/ads/library
Rebekah Harp Meta ads
"Rebekah Harp" in the Meta Ad Library, 9 October 2026: no active ads match the search
facebook.com/ads/library
Sydney Harpist Meta ads
"Sydney Harpist" in the Meta Ad Library, 9 October 2026: no active ads match the search
The direct-response read
Headline

Theirs: nothing to read. Neither Rebekah Harp nor Kate the Harpist has an ad running under its name. Missing: a headline written to the couple planning a ceremony, not to harp lovers.

Body copy and proof

Theirs: no copy in the library. Missing: named proof. Thirty years on the concert pedal harp and a degree in harp performance is the kind of specific a couple looks for before they call.

Creative and offer

Theirs: no creative to compare. Missing: the sound itself. Your media page already holds videos of you playing, and a couple should hear the harp in the first seconds.

Why this matters: a stronger headline and hook lifts click-through. Higher click-through lowers what Meta charges per click. Cheaper clicks mean more visits from the same budget, and more visits mean more enquiries. In this comparison the feed is empty, so the cost of learning what works is as low as it will get.

Meta Ad Library, Australia, active ads only, 9 October 2026. Screenshots captured from the library page for each advertiser.Page 6
Results Media / Marketing Audit
// Sydney Harpist
Summary

Five improvements, in the order I would make them

1
Open a capped search campaign on wedding terms

No paid result showed on any of the six searches. A small campaign on wedding and ceremony harp searches, landing on your contact page, puts you in front of couples while new pages climb.

Fastest to enquiries
2
Build a page for wedding ceremonies

Wedding music is your specialty, but Rebekah Harp holds #1 on wedding harpist sydney with a page of its own. A page written for couples, with your songlist and testimonials, gives Google one to rank.

Highest value
3
Bring your two Google profiles into one

Sydney Harpist (1 review) and Harp Elegance by Eva (3 reviews) share your number. Rebekah Harp shows 67. One profile and a review request after each wedding starts closing that gap.

Fastest to trust
4
Add GA4 and the Google Ads tag

No analytics or ad tag fired on your homepage. Adding them means every contact form enquiry can be traced to the search or ad that sent it.

Lifts every click
5
Test the feed with your performance videos

None of the three harpists is running Meta ads. Videos of you playing are the cheapest material in this report to test with couples planning a Sydney wedding.

Cents per view
#1
Your spot on harpist sydney
3 of 6
Money searches with you on page one
67
Google reviews on Rebekah Harp's profile
0
Paid results on the six searches
Next step
15 minutes
with Dean.

Fifteen minutes on the phone, no pitch. I will walk you through the wedding page I would build first and what a capped search campaign on the wedding terms would cost.

Book a time with Dean
Or call 0481 125 218
dean@resultsmedia.au · resultsmedia.au
Dean Gravina
Dean Gravina, founder
Began his career at King Kong, rebuilt Megaphone Marketing's SEO division, and has worked independently since. Co-author of The Untold Secrets to Ranking #1 On Google.
Month to month, no lock in contract, backed by a 90 day performance guarantee. If the work does not generate enough revenue to cover its cost, I keep working for free until it does.
Every figure checked live on 9 October 2026 and saved with the evidence for this report.Page 8
Results Media / Marketing Audit
// Sydney Harpist
Who would fix this
Dean
Gravina
Founder, Results Media
Dean Gravina, founder of Results Media
200+
Brands worked with
11 yrs
Since his first company
Who's behind this audit

I ran my own company
before I ran anyone else's ads

At 18 I started a corporate events company doing photo booths, DJing and photography. I could not afford an agency, so I taught myself web development, Meta Ads, Google Ads and SEO off YouTube, got myself to number one on Google, and took it to roughly $300,000.

Everything in this report I can read because I have spent my own money on the exact channels it covers. What follows is not theory. It is what I would fix first.

Track record
2015
PIKT Entertainment

Founded at 18. Self-taught SEO to a number one ranking and grew it to roughly $300k.

2019
Digital Next

Worked on accounts including MYOB, Heatstrip and i3Group.

2020
King Kong

Inside Sabri Suby's agency, working on multi-million dollar and international accounts.

2022
Keypath Education

MBA search for RMIT, Canberra, Victoria University and Southern Cross.

2023
Megaphone Marketing

Rebuilt their SEO service. Four times the clients and three times the team in nine months.

2024
Results Media, and a book

Founded Results Media. Co-authored The Untold Secrets to Ranking #1 On Google.

How we work

Month to month, no lock-in contract. You get me, not an account manager.

1

Craft the offer

2

Launch across every channel

3

Convert with smart pages

4

Report what matters