Turn your phone sideways to read this report
Results Media
Marketing audit prepared for

Avai-lability

Five fixes that would put Avai-lability in front of the project managers searching for resource management software today.

Avai-lability
Avai-lability Prepared for Jaytal
Prepared by
Dean Gravina
Founder, Results Media · 9 October 2026
Results Media / Marketing Audit
// Avai-lability
The scorecard

Where you stand against Resource Guru and Saviom

Five channels, checked live on 9 October 2026. Every line traces to a source captioned on the page.

ChannelAvai-labilityResource GuruSaviomWhat it means
Google rankings
6 money searches
Page one on 0 of 6Page one on 5 of 6Page one on 1 of 6Resource Guru is on page one for nearly every search here. Saviom holds first for forecasting.
Google Ads
Transparency Centre, AU
0 ads on record25 ads on record19 ads on recordBoth competitors pay Google. Saviom's ad showed on the capacity planning search on the day.
Meta Ads
Ad Library, active now
None under its nameNo ads foundNo ads foundNobody in this comparison is in the feed. The first product in has it to itself.
Landing page
Where the click lands
Trial sign-up, no demo or contact formTrial, email capture, contact salesTrial, demo booking, ebookAll three offer a trial. Both competitors also give a team lead a way to talk to someone first.
Reputation
Google rating (reviews)
No profile foundNo profile foundProfile, no rating shownSoftware buyers read reviews on comparison sites more than Google. Only Saviom has a Sydney Google listing, with no rating shown.
F
SEO
Page one on none while Resource Guru holds five
F
Google Ads
Nothing on record while both competitors advertise
C
Meta Ads
No ads, and neither competitor is in the feed either
C
Conversion
Clear trial offer, no tracking tag seen on the homepage

The short version

Avai-lability puts its pricing, its 30-day trial and a sharp promise to project managers on one clean page, which many products in this space keep behind a sales call. None of the six searches here shows it on page one. Resource Guru is on page one for five of them and has 25 Google ads on record.

Sources: live Google results, Google Ads Transparency Centre, Meta Ad Library, Google Business Profile, page source. Pulled 9 October 2026.Grade colours: green strong, amber partial, red not in use.
Results Media / Marketing Audit
// Avai-lability
SEO · Part one

Resource Guru is on page one for 5 of 6 searches. Avai-lability is on none.

Six searches a project manager or operations lead types before choosing a resource tool, read live from Google Australia on 9 October 2026.

Search termSearches / moAvai-labilityResource GuruSaviom
resource management softwareHigh est.Not in top 10#3Not in top 10
resource planning softwareMedium est.Not in top 10#2Not in top 10
team capacity planning toolMedium est.Not in top 10#5Not in top 10
resource allocation softwareMedium est.Not in top 10#2Not in top 10
utilisation tracking softwareLow est.Not in top 10Not in top 10Not in top 10
resource forecasting softwareLow est.Not in top 10#9#1
Positions read live from Google Australia on 9 October 2026. Volumes: High or Medium read from the live page signals (who holds the top results and the People Also Ask cluster). No measured volume tool was used, so every volume is labelled as an estimate.

Two best-of lists hold the top of resource management software, and Resource Guru is the first product page, third. Google showed no question box on this search. The buyer is comparing tools, so the lists are a way in as well as your own pages.

Google Australia · "resource management software"
1
10 Best Resource Management Software In 2026 (10+ ...thedigitalprojectmanager.com
2
Resource Planning Software: 8 Best Tools for 2026teamwork.com
3
Resource Guru | Resource management & scheduling softwareresourceguruapp.com
4
Which resource management software actually worked for ... r/reddit.com
5
Resource Management Softwarenetsuite.com.au
>10
Avai-labilityNot in the top 10 on any of the six searches. Checked 9 October 2026.
Live results, positions verbatim, 9 October 2026. Typeset by Results Media because Google blocks automated screenshots.
~1,500
Searches a month where you do not appear
6
Of 6 money searches not on page one
Sitemap checked before any page was called missing: robots.txt loads but names no sitemap, and none was found. The page count comes from the site's own navigation: one homepage with sections for features, product, AI and pricing, plus privacy and terms pages.Page 3
Results Media / Marketing Audit
// Avai-lability
SEO · Part two

What page one on those searches is worth

The chain, with every assumption written down. Deliberately conservative.

1,500searches a month

The six searches in this report, at an example volume for Australian searches in this category. An example, not a measured figure.

160visits a month

The clicks you do not get today, once your pages sit around position three, rounded down.

3sign-ups a month

Trial sign-ups at 2% of those visits, rounded down. Software visitors compare several tools before they sign up.

3 a montha month, rounded down

Trial sign-ups, not paying teams. Your Pro plan lists $7.50 USD per resource a month, so what a team is worth depends on its size.

Halve the example volume and it is still one or two trial sign-ups a month going to the tools above you today. The pricing and trial to catch them are already on your homepage.

How we got there

  • Click-through by position: 27% at 1, 15% at 2, 11% at 3 (published organic CTR studies, rounded down)
  • Sign-up rate: 2% of visits
  • Close rate: Nothing assumed about how many trials become paying teams
  • Average sale: Not assumed. Plans are priced per resource and team sizes vary too much to average honestly
  • Only the clicks you do not already get are counted

Estimates, not promises. Each assumption is deliberately conservative so the number holds up.

What the SEO work is

Split the single page into a page per job (resource planning, capacity planning, allocation, forecasting), publish a sitemap, add software schema, and get Avai-lability into the best-of lists and review sites that hold the top results.

Volumes: High or Medium read from the live page signals (who holds the top results and the People Also Ask cluster). No measured volume tool was used, so every volume is labelled as an estimate. Maths file saved with the evidence for this report.Page 4
Results Media / Marketing Audit
// Avai-lability
Google Ads

Resource Guru has 25 Google ads on record. Avai-lability has none.

AdvertiserAds on recordLast ranHeadline seenLands onOffer on the page
Resource Guru25Not dated"Team Capacity Planning - Plans Start At Less Than $5/mo"get.resourceguruapp.com/capacity/planningA 30-day trial and a contact sales path
Saviom19Active"Futuristic Capacity Planning | Plan Current & Future Demands"saviom.comA 60-day trial, a demo booking and an ebook
Avai-lability0Nothing on recordNothing runningavai-lability.comA 30-day trial with no card, pricing on the page
adstransparency.google.com · resourceguruapp.com
Resource Guru live Google ads
Resource Guru in the Transparency Centre, 9 October 2026
resourceguruapp.com
Resource Guru landing page
Resource Guru's homepage. Two of the four ads in view point here, two to sub-pages
avai-lability.com
Avai-lability page
Your homepage, live, with the trial button and the promise up top
Ads verdict

Resource Guru has 25 ads on record pointing to its domain, Saviom 19. Saviom and Rocketlane both had an ad on team capacity planning tool on the day. Resource Guru leads on price, plans under $5 a month. Your Standard plan is $4.89 USD per resource. A capped search campaign on these six terms, landing on your pricing, competes on that ground.

Landing page verdict

One page carries everything a buyer needs: the promise, the pricing and the trial button. The only form is the sign-in box, so a team lead who wants to talk first has nowhere to go. No GA4, Tag Manager, Google Ads or Meta tag fired on the homepage load, so a sign-up cannot yet be traced to the search that sent it.

Ad counts and dates: Google Ads Transparency Centre, Australia, checked by domain, 9 October 2026. Landing pages visited live.Page 5
Results Media / Marketing Audit
// Avai-lability
Meta Ads

Avai-lability, Resource Guru and Saviom have 0 Meta ads between them. The feed is open.

facebook.com/ads/library
Resource Guru Meta ads
"Resource Guru" in the Meta Ad Library, 9 October 2026: no ads match the search
facebook.com/ads/library
Avai-lability Meta ads
"Avai-lability" in the Meta Ad Library, 9 October 2026: the results are other advertisers, none are Avai-lability
The direct-response read
Headline

Theirs: nothing to read. Neither Resource Guru nor Saviom has an ad running under its name in Australia. Missing: a headline to the project manager stuck waiting on a coordinator, the problem your homepage already names.

Body copy and proof

Theirs: no copy in the library. Missing: a specific promise with a number in it. Your site already states one: a 30-day trial with no card and a price per resource.

Creative and offer

Theirs: no creative to compare. Missing: the product on screen. Your own capacity view, with allocated and available hours, shows what the tool does faster than any line of copy.

Why this matters: a stronger headline and hook lifts click-through. Higher click-through lowers what Meta charges per click. Cheaper clicks mean more visits from the same budget, and more visits mean more sign-ups. In this comparison the feed is empty, so the cost of learning what works is as low as it will get.

Meta Ad Library, Australia, active ads only, 9 October 2026. Screenshots captured from the library page for each advertiser.Page 6
Results Media / Marketing Audit
// Avai-lability
Summary

Five improvements, in the order I would make them

1
Open a capped search campaign to pricing

Resource Guru and Saviom have 44 Google ads on record between them. A small campaign on the six searches here, landing on your pricing and trial, brings sign-ups while the pages climb.

Highest value
2
Add GA4 and a conversion tag

No GA4, Tag Manager, Google Ads or Meta tag fired on the homepage. Without one, no trial can be traced to the click that sent it, and no campaign can learn.

Lifts every click
3
Give team leads a demo path

Both competitors offer a demo or a sales contact next to the trial. A short booking form catches the buyer who needs to see it before rolling it out to a team.

Doubles conversion
4
Build a page per money search

Everything sits on one homepage and no sitemap was found. One page each for resource planning, capacity planning, allocation and forecasting gives each search a page to land on.

Compounds monthly
5
Get into the best-of lists

The Digital Project Manager and Teamwork lists hold the top of the head term. A listing there, plus reviews on the software comparison sites, puts you in front of buyers already comparing.

Fastest to trust
0 of 6
Money searches on page one
25
Google ads on record for Resource Guru
0
Tracking tags fired on your homepage
30
Day trial already on your homepage
Next step
15 minutes
with Dean.

Fifteen minutes on the phone, no pitch. I will walk you through the four pages worth building first and what a capped search campaign to your pricing would cost.

Book a time with Dean
Or call 0481 125 218
dean@resultsmedia.au · resultsmedia.au
Dean Gravina
Dean Gravina, founder
Began his career at King Kong, rebuilt Megaphone Marketing's SEO division, and has worked independently since. Co-author of The Untold Secrets to Ranking #1 On Google.
Month to month, no lock in contract, backed by a 90 day performance guarantee. If the work does not generate enough revenue to cover its cost, I keep working for free until it does.
Every figure checked live on 9 October 2026 and saved with the evidence for this report.Page 8
Results Media / Marketing Audit
// Avai-lability
Who would fix this
Dean
Gravina
Founder, Results Media
Dean Gravina, founder of Results Media
200+
Brands worked with
11 yrs
Since his first company
Who's behind this audit

I ran my own company
before I ran anyone else's ads

At 18 I started a corporate events company doing photo booths, DJing and photography. I could not afford an agency, so I taught myself web development, Meta Ads, Google Ads and SEO off YouTube, got myself to number one on Google, and took it to roughly $300,000.

Everything in this report I can read because I have spent my own money on the exact channels it covers. What follows is not theory. It is what I would fix first.

Track record
2015
PIKT Entertainment

Founded at 18. Self-taught SEO to a number one ranking and grew it to roughly $300k.

2019
Digital Next

Worked on accounts including MYOB, Heatstrip and i3Group.

2020
King Kong

Inside Sabri Suby's agency, working on multi-million dollar and international accounts.

2022
Keypath Education

MBA search for RMIT, Canberra, Victoria University and Southern Cross.

2023
Megaphone Marketing

Rebuilt their SEO service. Four times the clients and three times the team in nine months.

2024
Results Media, and a book

Founded Results Media. Co-authored The Untold Secrets to Ranking #1 On Google.

How we work

Month to month, no lock-in contract. You get me, not an account manager.

1

Craft the offer

2

Launch across every channel

3

Convert with smart pages

4

Report what matters